Your connector being live means your users can use it. Launch day is when they find out; and it's a big moment of reach for yourintegration. This article explains how Keragon supports your launch and what a strong launch actually looks like.
What to expect
Launch day is a shared moment. You announce the integration to your users; our team is alongside you to amplify and handle demand.
On your side:
- Announce the integration on your channels — product, email, social, blog
- Tag Keragon so our team sees your posts
On our side:
- Reshare and engage across LinkedIn, X, and our newsletter audience, so your announcement reaches our healthcare network
- Watch for signups and onboard new customers quickly
Booking your launch day
When you click Announce on the Announce your integration task in your partner dashboard, a Calendly window opens and shows a 30-minute slot.
This is not a meeting booking. The slot is a placeholder on our marketing team's calendar so they are standby. To book:
- Log in to the partner dashboard
- Click Announce on your launch checklist
- Pick the day you plan to publish
- Confirm
We book one partner per day, and we recommend Tuesdays or Thursdays as those days get the most engagement on LinkedIn and X.
What a strong launch looks like
The partners who get the most out of launch day don't rely on a single post. They put several signals in front of their audience and leave materials behind that keep working after the day ends.
What we've seen work:
- An in-product moment: a banner, changelog entry, or onboarding callout
- An email to your user base: to customers who'd benefit from workflows across Keragon's healthcare integrations
- Social posts: LinkedIn tends to perform best for B2B healthcare
- A blog post and/or help article: evergreen content keeps bringing traffic for months